How We Did It

Vasco Assets is a multinational luxury assets buyer, seller, and lender. Vasco aims to acquire high end luxury assets or provide collateral lending opportunities to its clients. The Vasco team came to Flying V Group to help them generate 200 leads per month, which Flying V Group blew out of the water.

As of this writing, the PPC campaign generates, on average, 275 leads per month with the same ad spend. This increase in leads has led to a revenue spike for Vasco Assets with certain months bringing in over $1M in one month.

The FVG team was able to isolate single keywords and create single keyword ad groups (SKAGs) that drove incredible CPC’s, quality scores, and conversion rates. These SKAG groups were also targeted to specific cities that had high density of wealthy individuals through demographic research. We segmented the entire campaign into certain service/products types to create granular adjustment opportunities.

Vasco Assets is now one of the leaders in luxury asset acquisition and lending in all of Southern California.