COVID-19 is an unexpected wrench that has shaken up many businesses of all sizes. This time has elicited many feelings for me, with the most prevalent ones being fear and uncertainty. The purpose of this post is to update you on what our business is doing during this...
A logo is so much more than a symbol that’s used to identify a brand. Think about industry-changing companies like Apple and Amazon. Their logos not only identify their name, but they convey a set of emotions and ideas as well. If you’re thinking about a logo design...
What I am about to share with you is a real-life example of the disconnect between web developers and SEO experts. I am sure that many of you reading this blog can relate to the story I am about to tell: a client hires you to do SEO work, you identify seo pricing...
The next trend in e-commerce is here and it isn’t going anywhere! With Instagram starting to beta test their full e-commerce in app purchases, it is important to make sure your business is ready for the switch. Check out this post and learn how to create shoppable...
GIFs are all of the rage nowadays on social media, and they are an excellent tool for your business to use on social media. But the bigger question is, how do you get your GIFs on social media channels like Instagram to use GIFs for your social media marketing...
Content plays a significant role when it comes to determining whether you are going to achieve your business goals and aspirations. The correlation between content generation and search engine optimization/scoring is powerful and impossible to ignore. If you are...
Amazon has established itself in the e-commerce arena and with other reputable products like Amazon Web Services (AWS), which is one of the prominent names in the cloud computing industry. Recently, their business of search advertising capabilities is gaining new...
Online advertising is growing at a fast pace, faster than that of any traditional advertising method like print media. At a time when advertisers focus is on finding and delivering content that connects with their target audience, it is natural to expect that media...
The latest buzzword around Google and the overall search and technology market is the increasing role of artificial intelligence and machine learning to offer a more enhanced user experience. Google, the search engine giant, makes use of machine learning in...